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When to start writing a charity case study?
You can find out at the Charity Writing and Communications Training Days on 29 and 30 October 2015. But in the meantime, here are the basics: Case studies are all about illustrating the change your charity has made to someone’s life. Supporters want to read about outcomes and impact, so make sure your case studies show them.
What are case studies of insider fraud in charities?
Themes of these anonymised case studies about insider fraud include poor or non-application of financial controls, low fraud awareness and excessive trust or lack of challenge. The actions taken by the charities demonstrate that relatively straightforward, positive steps can be very effective in strengthening fraud resilience.
Why are so many charities writing generic case studies?
Too many charities write generic case studies that look like they could easily have been made up. For example, “I helped teach a class in the African school we visited” is much less effective than “I helped teach a class of 43 noisy seven-year-olds.
Which is the best way to demonstrate your charity's impact?
Using the voices of the people you help is the very best way to demonstrate your charity’s impact. They show readers how effective you are, rather than simply telling them. Every publication you write, from websites to annual reviews, magazines to brochures, should be packed with well written, powerful case studies showcasing these voices.
Last Update: Oct 2021
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Elonda
26.10.2021 02:45
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25.10.2021 09:13
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23.10.2021 04:50
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